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FIT FRIDAY:
CLIENT: FREELETICS
​
BACKGROUND: We all know 'Black Friday', but instead of using this outdated label, Freeletics came up with 'Fit Friday'.
A new name that goes hand in hand
with what Freeletics stands for.
MY ROLE: Here I was in charge of creating
a visual identity for the annual sales campaign. The assets created where used for UA, CRM and social media. The aim
was to create the biggest sales campaign of the year, and the largest revenue on top of that.I was able to create still and animated assets for CRM, UA, and Social.
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